Visa head of crypto revealed that the payments giant has teamed up with about 60 leading crypto platforms “to launch card programs that make it easy for consumers to convert and spend digital currency at 80 million merchant locations around the world.” “We’ve gained a lot of traction in this space,” he said, “and we’ll continue to support the crypto ecosystem in a variety of ways.”
Visa is committed to the development of the crypto-economy
In an interview with NDTV published Monday, Cuy Sheffield, Visa’s head of crypto, discussed the payments giant’s digital asset efforts.
“At Visa, the scale and scope of our crypto work have grown dramatically,” he said at the outset. “At Visa, the number of people working on crypto in some capacity is now in the hundreds, up from a handful of employees just a few years ago.” In the last 18 months, we’ve more than doubled our number of partnerships with crypto platforms, bringing the total to 60.” Sheffield went on to say:
“We’ve partnered with over 60 of the most popular crypto platforms, including FTX, Blockfi, Crypto.com, Coinbase, and Binance, to launch card programs that make it simple for consumers to convert and spend digital currency at 80 million merchant locations around the world.”
“Crypto-linked cards make it simple for consumers to convert and spend digital currencies,” he continued, “without requiring coffee shops, dry cleaners, or grocery stores to accept crypto directly at the checkout.” “All of the crypto-to-fiat conversions happen in real-time, behind the scenes.” It’s as simple as a standard Visa transaction in-store or online.”
When asked if Visa plans to launch a crypto consulting service in India, the executive said no. Early in December, the company announced the launch of its crypto advisory services.
“Visa aims to provide our crypto advisory services to clients globally wherever there is interest, and we currently offer services in markets where such transactions are permitted,” he responded.
According to Visa’s head of crypto:
“At the end of the day, we want to serve as a link between the crypto ecosystem and our global network of 80 million merchant locations and over 15,000 financial institutions,” says the company.
“We’ve gained a lot of traction in this space,” he said, “and we’ll continue to support the crypto ecosystem in a variety of ways.”
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