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THE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & LifestyleTHE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & Lifestyle

Business

Business

Trump Media reports $400 million in 2024 losses

Trump Media & Technology Group (TMTG) reported a $400.9 million loss in 2024, citing legal costs, advertising shifts, and revenue-sharing changes. Despite this, TMTG holds strong cash reserves and plans expansion into digital media, finance, and cryptocurrency. Its long-term vision remains ambitious despite recent financial setbacks and stock declines.

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Trump Media & Technology Group (TMTG), the parent company of Truth Social, has reported a significant financial loss of $400.9 million for 2024. Despite this downturn, the company maintains a market capitalization of $6.59 billion and a strong cash reserve, suggesting opportunities for future growth. While TMTG’s stock performed well last year, more recent challenges have caused an 11% decline in early 2025.

What caused such a substantial financial loss? Several factors have played a role, including rising legal costs, changes in advertising revenue, and adjustments to the company’s revenue-sharing agreements. A major contributor has been ongoing legal expenses, which TMTG attributes to what it calls “regulatory obstruction” from the Securities and Exchange Commission (SEC). These legal battles have placed pressure on the company’s finances.

Another financial setback came from a revised revenue-sharing agreement with an advertising partner, leading to lower overall revenue. In addition, TMTG has been experimenting with new advertising strategies for Truth Social, which impacted short-term financial performance. The company’s total revenue in 2024 stood at just $3.6 million, reflecting a 12% year-over-year decline.

Donald Trump remains a key figure at TMTG, holding a 52% voting share. While his active presence on Truth Social has helped drive engagement, his following on X (formerly Twitter) remains far larger, with over 100.9 million followers compared to 8.9 million on Truth Social.

Devin Nunes, TMTG’s CEO and former congressman, remains optimistic about the company’s long-term vision. He has hinted at expansion beyond digital media, potentially evolving into a diversified holding company. This suggests that despite recent losses, TMTG is positioning itself for broader market opportunities.

Financially, the company remains on solid ground. TMTG holds $776.8 million in cash, cash equivalents, and short-term investments while maintaining relatively low debt of $9.6 million. This financial position provides the company with the flexibility to explore new ventures, including expansion into cryptocurrency and financial services.

One of the company’s notable developments is the launch of *Truth+*, a new video streaming service available on Android, iOS, and the web. However, unlike major competitors such as Facebook and Instagram, TMTG has chosen not to disclose active user metrics or revenue-per-user data, arguing that such information could distract from its long-term business strategy.

The company’s financial trajectory has also been shaped by its March 2024 merger with Digital World Acquisition Corp. This merger helped boost stock performance last year, particularly amid Trump’s presidential victory. However, concerns about profitability and regulatory uncertainties may have contributed to the stock’s dip in early 2025.

Interestingly, TMTG has yet to hold an investor earnings call since the merger, leaving some investors with unanswered questions regarding its plans for profitability and future growth.

In summary, while the $400.9 million loss is significant, TMTG remains in a financially stable position. Legal battles, advertising challenges, and revenue-sharing changes have temporarily hurt the company’s bottom line, yet its leadership remains focused on long-term expansion. Plans to diversify into digital media, finance, and cryptocurrency indicate an ambitious outlook.

Whether TMTG can turn Truth Social into a major, financially sustainable platform remains to be seen. However, the company’s cash reserves and ongoing investment in expansion suggest that it is far from struggling. The coming months will be crucial in determining whether TMTG can navigate these financial challenges and emerge stronger.


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