On Thursday, Intel (INTC.O.) said that dozens of personal computer manufacturers are employing its most recent processor. This comes as the business and its customers attempt to convince users to upgrade their PCs in preparation for a new age known as chatbots.
At a press event held in New York, Intel announced that the new product will be available in laptops manufactured by Dell Technologies (DELL.N), Microsoft (MSFT.O), Lenovo Group (0992. HK), and other companies. These laptops will be available for purchase on Thursday at Best Buy (BBY.N) in the United States, as well as at other global retailers such as JD.com (9618. HK) in China and Harvey Norman (HVN.AX) in Australia.
As a result of the announcement, Intel’s shares increased by as much as 3.6%. Central processing units (CPUs) manufactured by Intel have been the brains of most personal computers for a long time. However, the new chip, which was given the code name “Meteor Lake,” is the first chip that Intel has ever developed that will also have a component known as a neural processing unit (NPU). This NPU is a piece of the chip specifically designed to handle activities related to artificial intelligence.
Intel is now attempting to pull itself out of a post-pandemic PC downturn in which purchasers who upgraded to work from home in 2020 have found little cause to purchase new equipment. This is the context in which Intel makes its case to consumers and enterprises.
During the event, Intel Chief Executive Officer Pat Gelsinger stated that the company thinks that the use of its chips would make artificial intelligence services more affordable, quicker, and more private than the use of services that are hosted in cloud data centers.
“That will be the star of the show in this coming year,” Gelsinger said of artificial intelligence on personal computers. “You’re unleashing this power for every person, every use case, and every location in the future.”
The firm exhibited several instances of artificial intelligence work during a showcase of the new chip in September. These examples included the ability to transcribe voice notes without needing to transfer data to a third-party cloud service and generate a song like pop sensation Taylor Swift. The company anticipated that these examples would spark interest in the technology.
Intel also demonstrated what it claimed to be the first functioning prototype of a processor dubbed Gaudi 3 on Thursday. The company expects that this chip will compete with Nvidia (NVDA.O.) in the market for artificial intelligence in data centers.
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