Personalization is all about making a service or product fit a specific person’s wants. People or groups of people who share certain traits can have this done for them. Personalization helps businesses make customers happier, increase digital sales, boost marketing results, build their brand, and track website data. Advertising is another way that personalization can be used. A big part of social media and recommendation systems is making things more personal. These sites ensure everyone has a unique experience by tailoring material to users’ likes, interests, and preferences. This impacts all parts of life, from work to play to being a citizen.

Alan Greenspan: Brief Bio, Policies, and Legacy
Alan Greenspan: Brief Bio, Policies, and Legacy American economist Alan Greenspan presided over the Federal Reserve’s Board of Governors from 1987 to 2006, serving as the country’s central bank. He also held the position of chair of the Federal Open Market group (FOMC), the Fed’s main group for formulating monetary policy and controlling the nation’s... Read more