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THE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & LifestyleTHE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & Lifestyle

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Business

Crystal Pepsi to Make a Comeback

image credit: pepsico image credit: pepsico
image credit: pepsico image credit: pepsico

For those of you who don’t recall, Crystal Pepsi was a clear version of Pepsi that Pepsico released between the years 1992 and 1993. This product was briefly released in the United States, Canada and even in Australia. However, this product doesn’t seem to be as short-lived as it was expected.

1950's Pepsi Please

1950’s Pepsi Please (Photo credit: Wikipedia)

Seemingly, Pepsico will be bringing back Crystal Pepsi to the markets soon. Kevin Strhale received a letter from Pepsico not too long ago. The letter was a customer response that explained the company’s future endeavours.

In the letter, Pepsico casually wrote, “Your love for Pepsi is clear – crystal clear. The passion you’ve shown for Crystal Pepsi is unmatched and we love it. We’ve had customers ask us to bring back their favourite products before, but not with you level of enthusiasm and humor. We’re lucky to have a Pepsi superfan like you on our side. We definitely hear you and your followers and we think you’ll be happy with what’s in store.”

Strhale, a competitive eater was apparently one amongst many customers who wrote to the soda company to bring back the drink that made a brief stint in the 90’s. Finally, Pepsi has decided to give-in and get back the caffeine-free drink.


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