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THE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & LifestyleTHE BIZNOB – Global Business & Financial News – A Business Journal – Focus On Business Leaders, Technology – Enterpeneurship – Finance – Economy – Politics & Lifestyle

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Business

AT&T Announces New Unlimited Plan

With Verizon, T-Mobile, and Sprint coming out with unlimited data plans to bring in more customers, it was only a matter of time before AT&T joined in. The company announced that starting February 17th AT&T says it will be offering a new unlimited data plan for its consumers.

Even though each company is coming out with a new unlimited data plan, neither wants to be outdone by any of the others. That brings about extra incentives like extra gigabytes of data and even Verizon has an offer for free iPhone 7, or iPhone 7 plus with the switch to its unlimited data plan.

As for AT&T, the company is allowing any postpaid customers to get in on its unlimited data deal. This means that customers don’t have to have a DirecTV or U-Verse subscription in order to be a part of the unlimited data plan.

The unlimited data plan provides users with unlimited data, talk, and text. One single line will cost about $100 per month. If consumers chose the family of four plan they will pay an initial cost of about $220 until a credit of $40 begins after two billing cycles. After the two billing cycles, the fee will be $180.

The plan also promises its users the ability to make unlimited calls from the United States to Mexico and Canada. It doesn’t stop there. The plan allows for unlimited texting to more than 120 countries. Also, if customers add the Roam North America option they won’t have to worry about any roaming charges. However, just like many of its competitors, AT&T has a soft data cap. After 22 GB of data usage, speed might slow down a bit when the network gets overfilled.

One thing about AT&T’s new unlimited plan is that there is no tethering. This means no HotSpot. Anyone who wants to use their smartphone at a HotSpot will be placed on a capped data plan.

Another feature of the new unlimited plan is the stream saver. This will bring down videos to 480p, but customers have the option to turn this off if they so choose.

However, despite calling this plan new, it doesn’t seem to add anything of the sort. In fact, when compared to the other plans not only is the lack of 4G LTE tethering undesirable but with the plan at $100 per month for one line, AT&T is the most expensive.


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